Full time - London - £45 to 60k + equity

Responsibilities

• GTM Content & Collateral Help coordinate the development, maintenance, and distribution of sales materials (e.g., pitch decks, one-pagers, case studies, FAQ documents) tailored to different areas of the GTM department Collaborate with Product Marketing to ensure all collateral is accurate, up-to-date, and aligned with the company’s messaging and branding.
• Training & Onboarding Design and deliver training programs for new and existing GTM team members, covering product knowledge, market insights, competitive positioning, and best practices for selling SaaS staking solutions. Create and maintain a centralised knowledge base or learning platform that consolidates training resources and product updates.
• Enablement Analytics & Reporting Track, measure, and analyse the impact of enablement initiatives on GTM performance and productivity (e.g., content performance, rep time to value). Provide regular reports to leadership, recommending data-driven improvements to the sales strategy and content.
• Market & Product Expertise Maintain a strong understanding of the crypto market, with a focus on staking protocols and DeFi trends. Relay ongoing product feedback to Product & Marketing teams to enhance offerings and maintain a competitive edge.
• Cross-Functional Collaboration Act as a liaison between Sales, Marketing, Product, Customer Success & Partnerships to ensure consistent messaging and ensuring strategic go-to-market efforts align with the product roadmap. Partner with Marketing & Product to generate strategic campaigns that support GTM initiatives and goals.
• Maintain and Improve GTM Enablement tooling Ensure enablement tools are working smoothly and assist with any queries or issues from tools users Work with senior GTM stakeholders to continuously look to improve tool usage and enable new features for users

Requirements

• Education and Experience: Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent experience) 2+ years of experience in a GTM Enablement, GTM Operations, or similar role (preferably in a SaaS or tech startup environment) in a B2B SaaS industry
• Technical Skills & Knowledge: Familiarity with CRM and enablement platforms (HubSpot & Seismic are preferable) Understanding and strong interest in blockchain technology, crypto staking and DeFi concepts
• Soft Skills: Strong communication and presentation abilities; able to articulate complex concepts to a variety of stakeholders Excellent project & stakeholder management and organisational skills, with a detail-oriented approach Curious and analytical mindset - capable of turning data insights into actionable recommendations & decisions

Nice-to-have:

• HubSpot SuperAdmin experience
• Seismic Administrator certification or admin experience
• Proficiency in data manipulation and analysis is a plus
• Genuine interest in Web3, blockchain, cryptocurrency and smart contracts - check our Tech Blog [https://www.kiln.fi/blog] and Open-Source Contribution [https://www.kiln.fi/open-source]